Two Point Museum: How to Make Money FAST – Top Profit Tips & Guide

by Fernando Diaz / Game Guides, Tips & Tricks / 11 Mar 2025

Right, museum-running – glamorous, then? Two Point Museum enables you to be curator, unearthing wonderful old trash (artifacts, naturally!), sprucing up the place, stopping your staff from walking out (an everyday miracle, in all sincerity), and engaging visitors. And yes, the small fact of actually bringing in some money… staff want to get paid (fair enough…) the building constantly needs repairing, and don’t even get me started on the feisty young ones who seem to have a personal mission against display cases… Profits? Ha! But wait! Before you reach the conclusion museum management is all impending bankruptcy, I have a few practical tips up my sleeve. These are useful, battle-tested advice for museum success kind of tips. Let’s take your museum finances from “red alert” to “rolling in dough”!

Prime Spot for the Crowd-Pleasers (Duh, But Seriously!)

All right, basic common sense, right? But think about it strategically. Not every dusty vase is going to drop jaws. You’ve got those wow items, the ones that stop someone in their tracks and have them say WHOA… these are your most valuable assets. Bring them to the front or along your main street through your museum. It’s window shopping, you need to get their attention first off… and if you do have a true showstopper? Make it an event. Benches in the area to take a momentary break. A gift shop conveniently placed to facilitate impulse buys. And sure a donation box basically begging for spare change…

Seriously, Example Time (not a doofus one): Stop hiding that fantastic time-period-accurate Viking longboat replica in the dark “Nautical History Nook.” No! Hoist that thing up in the great hall even suspend it dramatically from the ceiling!! Now suddenly everybody can see it. Instant effect. People will be tweeting it out before they ever even start wondering where the bathrooms are.

Donation Boxes: Subtle (Not Really) Money Magnets

Humans are actually very nice, especially in museums. They really do want to assist… but you have to make it absurdly easy. Donation boxes? Think of them as strategically placed reminders to donate… Put them wherever it makes sense. In front of every exhibit that isn’t just a dusty placard: especially those valuable items that get people all “Wow, this is amazing!” don’t hide them. Make them nearly trip over them (figuratively speaking, safety first!).

Gift Shop Mastermind: Over the Horrendous Keyring

Gift shops needn’t be reserved for the purchase of dust-gathering tat. They’re simply excellent opportunities for profit. Location – exits, that is. People are much more likely to splurge as they leave, happy with their museum visit… and ditch the unappealing merchandise!! Think high-profit, actually-want-to-buy goods. Nice replica pieces (not plastic garbage) funky stuffed animals that are really adorable, and maybe even some show-themed goodies (dino-cookies anyone?). And Maintaining proper inventory is crucial.

Ticket Prices

Tickets: a delicate subject… just added a completely new mind blowing display?? Yeah, you can probably raise prices by a little bit. But watch out. People complaining about price too much? And special activities? Gold mine! Evening tours specialized tours themed weekends or educational workshops. Increase pricing a little bit, introduce fresh faces. Good for everybody.

Staffing: Lean, Mean, Museum Machine (Okay, Maybe Just Efficient)

Staffing is required, naturally. Salaries, however? Staffing is essential but salaries can be a significant expense. Be smart. Hire only who you actually need. And train them intensely. A couple of superstar staff members who have their act together is much superior to a zillion under-trained bodies wandering aimlessly. Efficiency is your best friend.

Museum Layout: The Sneaky Sales Funnel (But Nicer)

Layout isn’t just looks. It’s about gently guiding people (and their purses) in the correct direction. Ditch the long corridors and cul-de-sac spaces that get people lost and bored. Create loops! Meandering paths that unconsciously lead guests through all the good stuff; displays, donation stations, and of course, the strategically placed gift shop and café. Think of it as a treasure map, but the treasure is… well, museum money.

Real-Life Example:

Instead of a straight shot through your dinosaur display, maybe make it a winding path that just so happens to bend back around past the gift shop and café entrance. Coincidence? Nope. Intelligent design.

Fernando Diaz

Fernando is doing what he always did, sharing his honest opinions about games whenever he can. The difference is now he is writing and not talking about it.
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